One for ‘Throwback Thursday’. This project was undertaken as part of the AlphaPunk Collective for BlueVia, part of the Telefonica group.
The larger project was a complete rebrand, using a light-hearted semi-comic book approach. The BlueVia logo was not changed, and the colours were adopted and expanded to use. Our job was to redesign the website, implement a style guide, create signature characters, motion comics, graphics and ‘swag’ to giveaway at developer events.
I have blogged about some of this before, but this time will be concentrating on the web graphics and UX.
Web page graphics
The following graphics were used on front-facing pages designed to give information to developers thinking about signing up to use the BlueVia APIs.
Sprite sheets
BlueVia’s website was a bit different to our usual jobs as we worked in tandem with a developer, rather than developing the site ourselves. The website was a huge undertaking, encompassing front-end marketing style pages and back-end developer pages and needed to have the ability to house a large amount of support documentation. We used Telefonica’s JIRA system to respond to feedback and squash bugs, and worked from a set of wireframes delivered to us by the marketing team. From those wireframes we designed the web pages and the developer put them into practice.
Below are a selection of sprite sheets created by us and used by the developer to populate the site. Click / tap to view larger.
Wbsite mock-ups
Below are a few of the mock-ups used to create the website. All of these use at least some of the sprites above.
Team avatars
As a type of easter egg, I was asked to create an avatar for the marketing and dev teams. That was a fun thing to do and was well received by the team.
I recently googled BlueVia as it ceased to exist for some time and it seems that it’s reappeared as a fibre network run by Telefonica. A little different to it’s original use!
